Types of Audiences in Meta Ads: Lookalike vs Custom Audiences Explained Recent Post edit post Understanding Campaign Budget Optimization (CBO) in Meta Ads – Copy June 19, 2025 edit post Understanding Campaign Budget Optimization (CBO) in Meta Ads June 13, 2025 edit post What is Semantic SEO June 5, 2025 Get A Free Quote Advertising…
What is Semantic SEO? A Beginner’s Guide to Smarter Search Optimization Recent Post edit post What is Semantic SEO June 5, 2025 edit post Google Ads Vs Meta Ads June 3, 2025 edit post ROAS Vs ROI June 2, 2025 Get A Free Quote Search engine optimization is not what it used to be, from…
Google Ads vs Meta Ads: Which Platform Delivers Better Results Recent Post edit post ROAS Vs ROI – Copy June 3, 2025 edit post ROAS Vs ROI June 2, 2025 edit post The Difference Between AI and Human Roles in SEO May 28, 2025 Get A Free Quote Choosing between Google Ads and Meta Ads…
Can AI Replace the SEO Jobs? Recent Post edit post The Difference Between AI and Human Roles in SEO May 28, 2025 edit post Can AI Replace the SEO Jobs? May 28, 2025 edit post Zomato Marketing Case Study: Innovation, Humor, and Hyperlocal Growth May 28, 2025 Get A Free Quote Can AI Replace the…
Zomato’s journey from a restaurant discovery platform to a dominant force in India’s food delivery and hyperlocal services market is a masterclass in modern marketing. This case study explores the strategies, campaigns, and innovations that have shaped Zomato’s brand and driven its growth. Zomato’s Marketing Pillars Digital-First Approach: Zomato’s marketing strategy is rooted in digital…
At Conversions, we share valuable insights into performance marketing. This digital marketing type aims to hit specific goals like getting leads or boosting sales online. It’s key for businesses to reach their audience and meet their goals. We’re leaders in performance marketing, offering expert advice on strategies and best practices. This helps businesses tackle the…
In today’s world, having a strong online presence is key for businesses to thrive. As a business owner, you’re probably looking for ways to boost your online visibility. You want to drive more traffic to your site and increase sales. That’s where a digital marketing agency comes in, offering expert services to help you reach…
Digital marketing encompasses a broad range of online strategies aimed at promoting products and building brand awareness, including content marketing, social media, SEO, and email marketing. It focuses on various metrics such as engagement, traffic, and brand sentiment. In contrast, performance marketing is a more targeted approach that emphasizes measurable outcomes and cost efficiency. It…
In 2021, global digital advertising spending, encompassing desktop, laptop, and mobile devices, reached an impressive $455.3 billion. According to Statista, this figure is expected to rise significantly, potentially hitting $646 billion by 2024. This substantial increase underscores the growing importance and diversity of online marketing strategies, including social media advertising, affiliate marketing, email marketing, and…
We use digital marketing as an umbrella term to describe all other online marketing practices, but in reality, they are all different and serve specific strategic purposes. Performance marketing is another sub-field of digital marketing that is gaining popularity over other techniques. It’s gaining immense traction among marketers because you only pay when certain actions…
